Charles Oyibo: Scaling Preventive Care: BigHeart’s Partnership with Illinois Medicaid
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Charles Oyibo is the principal at BigHeart Consulting. In this episode, we discuss how BigHeart is transforming preventive healthcare through extensive community engagement. Charles shares insights on how the platform partnered with the State of Illinois to reach over 500,000 Medicaid recipients, encouraging them to participate in screenings and preventive checkups through both digital and in-person outreach. He explains that this model not only enhances health outcomes but also reduces long-term costs for payers. This creates a scalable blueprint for states and insurers aiming to close gaps in care and improve population health.
